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ACRM
(redirected from Analytical Customer Relationship Management)

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AcronymDefinition
ACRMAmerican Congress of Rehabilitation Medicine
ACRMAnalytical Customer Relationship Management
ACRMAmicale des Cyclos Randonneurs Mulhousiens (French cycling and hiking club)
ACRMAnatomically Correct Reference Model
ACRMAirborne Collection Requirements Message
ACRMAsbestos Containing Roof Material
ACRMAustralasian Compliance Risk Management
ACRMAutomated Communications Resource Manager
ACRMAssistant Customer Relations Manager


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North America and Europe lead the way in adoption of customer analytics, however fastest growth will be exhibited by the Caribbean and Latin America, followed by Asia Pacific A new report by independent market analyst Datamonitor reveals that analytical customer relationship management (aCRM) technology, considered the logical evolution of the CRM lifecycle, is being adopted by enterprises on a broader global scale.
It is one of the first text mining solutions specifically designed for analytical customer relationship management (ACRM) applications, which integrates text mining technologies with predictive analytic approaches, to enable organisations to combine and analyse unstructured and structured text data across all channels, including call centres, branch locations and websites.
5 of the analytical customer relationship management solution integrates location-based data visualisation and analysis tools from MapInfo with datasets from Claritas, a marketing solutions provider.
 
 
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