With the agreement, the DSA will be actively involved in the process of developing conference programming for CETW events in San Francisco and New York in 2011.
CETW welcomes the opportunity to align itself with organizations that truly understand how digital screenmedia and customer engagement technologies converge to affect the organizations deploying them.
CETW goes above and beyond what all other shows seem to do to ensure that exhibitors have opportunities to meet face-to-face with customers who not only have a need for their products, but the authority and budget to make the purchases.
SPEED II illuminates the latest strategies and tactics in the ever-changing world of digital screenmedia, which makes this freshly-updated program a key component of CETW
's educational content for digital signage, digital place-based media and digital-out-of-home media," said Lawrence Dvorchik, General Manager of CETW
The strategies and technologies that will be presented at CETW help our team of Shopper Media Strategists stay on the cutting edge of shopper marketing and enable us to maximize our clients' return on marketing investment (ROMI).
CETW is the perfect place for brands and agencies to learn about all of this and more," said Lionel Tepper, Managing Director of ScreenMedia Daily.
Once again, CETW is proud to be answering the needs of the industry by addressing the issues surrounding advertising in these customer engagement technologies," said Lawrence Dvorchik, GM of Customer Engagement Technology World (CETW).
We are delighted to partner with CETW as it shares a common interest to serve the needs of those focused on using advertising, marketing and media in their business approach.
We are excited to partner with CETW and foster greater opportunities for industry professionals to share and develop strategies, standards and ethics regarding the use of mobile devices for marketing research.
She'll be a featured panel expert discussing how to 'Use Technology to Improve Efficiency and Deliver a Positive Experience' on April 27 at the CETW
We are thrilled with the opportunity to partner with CETW for a program of this caliber," said Dean Wiltse, President of Thumbspeak.
Leading up to the conference, CETW will send referral messages and special codes to potential attendees.