DEMXDigital Entertainment and Media Excellence (Billboard Digital Entertainment Conference award)
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Administered by the Transmission Business Line group within BPA, DEMX will first be deployed in the Olympic Peninsula of Washington state, an environmentally sensitive area with increasing demand for electricity and limited transmission capacity.
BPA has operated a market-price based DEMX on the generation side of its business for the past three years.
In addition to DEMX, BPA's initiative for non-construction alternatives to new transmission infrastructure includes a roundtable of Northwest leaders, energy efficiency programs, pricing strategies, distributed generation, and more.