We felt it was time for a change," comments Cane, while Jill McWilliam, also speaking on behalf of FFIS, adds: "This new phase for our campaign will concentrate on high profile exposure for frozen food and its relevance in diet and lifestyle for the new millennium.
Own brands dominate the area with a 43% value share, according to Keynote, which adds that private label has significantly increased its share in recent years across the board to around 44% of market value, although Cane at FFIS was unconvinced, putting it nearer 35%.
By adhering to these principles, and producing high quality food and competitive prices, manufacturers and retailers will continue to grow the market," the FFIS
is still funding these items along with a number of additional items which will definitely attract funding, for example automatic segregation gates for sheep or cattle and mobile sheep handling systems," said Mr Fell.
According to FFIS
, the new fee could cost 27 states and the District of Columbia a total of $771 million over five years.
Formed in May 2008, 1st Financial Services Corporation is the parent company of Mountain 1st Bank & Trust Company, and is currently traded on the Over The Counter Bulletin Board under the symbol FFIS
North East NFU regional director Barney Kay said the FFIS
appears to be very practical in its approach and more farmer-friendly than previous initiatives.
Bryan Forman, chairman of Texas-based FFIS
, said, "This offering was concluded in five days and is the first of three rounds of financing for the company.
Formed in May 2008, 1st Financial Services Corporation is the parent company of Mountain 1st Bank& Trust Company, and is currently traded on the Over The Counter Bulletin Board under the symbol FFIS