For the last two years HROC has been working with Wolverhampton Grammar School on its marketing and communication strategy.
Head of art John Perkins said: "This is the second year the HROC prize has been awarded.
PR has also won PR accounts for Moores Furniture Group to support its Shades Bathrooms and Four Seasons kitchens brands, the media and social media relations for Nuby baby products and the contract for window and door manufacturer Evolution.
Andy Aston, planning director at HROC
said "This is a massive challenge for all of us but we are really looking forward to it.
The sheer speed and low cost of deploying material through interactive media, together with its global reach, are key factors which make on-line marketing so attractive,' said HROC
Interactive's project manager and trainer, Deborah Bailey.
Carl also works for HROC
- the company which did the artwork and design for the calendar - so it all ties in nicely.
Before that, he was employed by Golley Slater Brooker, McCann Erickson and the HROC