HTDLHigh Temperature Detection Lens
HTDLHaigh Thornley Design Ltd. (Solihull, England, UK)
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HTDL was appointed following a credentials pitch and the agency has created the brand identity, printed material, plane liveries and an exhibition to launch the brand at the World Travel Market in London.
HTDL have developed this into the final branding treatment to create an identity to appeal to the wide audience the airline will attract.
This is a significant win for HTDL, and follows four smaller successive account gains.