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KVI
(redirected from Known Value Item)

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AcronymDefinition
KVIKernfysisch Versneller Instituut
KVIKiski Valley Inn (Saltsburg, PA)
KVIKey Volume Indicator
KVIKhadi and Village Industries (India)
KVIKnown Value Item (retailing)
KVIKingdom Ventures, Inc. (est. 1990; Christian mission; Winnipeg, Manitoba, Canada)


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They are partly reliant on the 10% 'off' days and prices in the stores are up to 5% more expensive on known value items than at B&Q, partly to compensate for the cost ofthe loyalty card.
The grocer has two potential choices: to improve the shopping experience to justify the price position or to lower prices on known value items to align customer expectations with the shopping experience.
Known Value Items (KVIs) are those the consumer will know the price of, so supermarkets will keep them cheap to trick us in to thinking the store's good value - while marking up items which are harder to compare, like own-brand processed meals.
 
 
 
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