In support of an initiative against the new domestic violence, the company has pledged to donate a portion of sales from all Medicis and Obagi products to the NCADV.
Rita Smith, executive director of NCADV said: "One in three women experience domestic violence in their lifetime.
A wireless phone, in the hands of a victim, can serve as a lifeline and help provide a sense of safety and security," said Rita Smith, Executive Director, NCADV.
As the central source for information, public and private support for the cause, the NCADV serves as a positive force for societal change.
In light of recent events, NCADV will give 50 percent of funds raised to The September 11th Fund, established by United Way and the New York Community Trust.
com/store), and make a direct online donation to the NCADV.
Funds raised benefit the NCADV, The September 11th Fund, and the Wireless Foundation's CALL to PROTECT program, a wireless industry initiative sponsored by Motorola to provide victims of abuse with instant access to emergency help through the use of a wireless phone.
Through the campaign, we can further the important efforts of the NCADV and the CALL to PROTECT program, and ensure that every woman in need has access to a lifeline.
Unfortunately, there are an estimated four million domestic violence victims each year," said Rita Smith, executive director of the NCADV.