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POPAI

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AcronymDefinition
POPAIPoint-of-Purchase Advertising International (formerly Point of Purchase Advertising Institute)


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? References in periodicals archive
As proud winners of an elusive platinum POPAI award for overall performance, it continues to lead the field by bringing innovation and creative concepts that add style and performance to the highly competitive POP environment.
NeoMedia to Create iPOS(TM) Enabled by PaperClick; Interactive Point ... by Business Wire
RTC has been honored in significant national and international retail design industry publications and competitions, including POPAI, Design of the Times and the National Association of Store Fixture Manufacturers.
It's No Bull: Salesnet Wins Another Customer Over Salesforce.com by Business Wire
POPAI estimates in-store advertising optimization can deliver 1-2% growth to the overall supermarket industry, worth $2.
Brickstream Intelligence for Marketing Enables Shopper-Based In-Store ... by Business Wire
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