Also found in: Idioms.
WIIFMWhat's In It For Me?
References in periodicals archive ?
Today WIIFM seems to be a problematic concept in the benefits world.
of course, each individual will have different reasons for joining a community of practice, so the answer to WIIFM will vary depending on the person.
But you better speak to them through radio station WIIFM if you want to move your plan beyond talk to actual results.
In order to move a new or improved system forward and truly show the users the value of the endeavor there must be a WIIFM (What's In It for Me).
The February editors' interview with Paul Rusesabagina ("The real hero of Hotel Rwanda") just confirms what I've always known: The West continues to exhibit WIIFM (What's In It For Me) behavior.
These techniques are: (1) set clear expectations, (2) require commitment, (3) feature the WIIFM (What's in it for me?
The last task of the beginning phase of each group session involved previewing today's meeting and providing a WIIFM (what's in it for me) rationale or benefits statement tied to engaging in the activity.
They should get in front of their customers--and potential customers--at every opportunity, talk up what they do, keep the WIIFM factor (What's in it for me?