One source for assistance in establishing those relationships is the Governor's Office of Economic Development (GOED), which works in partnership with WTCU.
Cramer says WTCU does "a lot of service work--we're a reference to others on licensing, franchising and general problem solving.
The efforts of both GOED and WTCU can also help large companies with regulatory issues when a stalemate occurs.
Elizabeth Goryunova, executive vice president and COO of WTCU, says the assessment process at WTCU helps weed out companies who might not be completely ready for the transition but also helps them find ways to get ready for future endeavors.
With 240,000 Utah jobs dependant on international trade, WTCU experts say companies need to be prepared for a long-term commitment.
It's lots and lots of work," says Lew Cramer, president and CEO of WTCU.
The WTCU assessment involves selecting a regional focus, detailing products and services, and specifying objectives.
A free sample export plan is available on the WTCU Website along with a free online guide to basic exporting.
Utilizing networking opportunities at the WTCU can also help increase a company's likelihood of success with going global, says Goryunova.
Right now, business people of Utah have the WTCU and this helps us find the contacts to help business become successful," Martin says.