Jordan-headquartered Rubicon Group Holding (RGH) has acquired worldwide licensing, merchandising and digital media rights to the popular Monster In My Pocket brand of collectible monsters for boys from MEG, creator and owner of the intellectual property.
According to the deal, RGH will create a global brand strategy for the IP, which includes developing and producing a broad range of animated Monster In My Pocket content for theatrical and television distribution, DVDs, game platforms, apps, and online and social media.