ADFSCAbu Dhabi Farmers' Services Centre (United Arab Emirates)
ADFSCAutomatic Data Field Systems Command
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In Abu Dhabi, the fresh date season is well underway, and the ADFSC has already been marketing the fresh rotab dates under their Local Harvest brand to supermarkets throughout the UAE.
The ADFSC is also promoting those vegetables which are more tolerant to drought and hot weather conditions, Ali said.
Farmers have to sign a contract with ADFSC to join the breeding programme that will offer guidance, training and supervision for farm workers, he said at a press conference.
On Monday, a group of journalists and photographers along with ADFSC officials, visited the Sheih Al Khair Farm in Liwa in the Western Region of Abu Dhabi Emirate to receive first hand information about local vegetable farming methods.
There is a unit in the ADFSC which is tirelessly working on the project.
They also highlight the specific benefits of eating each vegetable, such as the vitamins and antioxidants they provide as protection against diseases like obesity and cancer," the ADFSC official said.
Chris Hirst, CEO of the ADFSC, said: "We are very proud of the award.
It will cover 50 per cent of the total cost of the project, while the beneficiary farmer will cover the rest of the costs," Khalifa Ahmad Al Ali, managing director of ADFSC, said.
As per the earlier 
figures of the ADFSC, the total quantity of sales of locally-produced vegetables and fruits for June 2010--June 2011 cropping season was 16,790,829 kilos whereas the total value of sales was Dh12,402,658.
Hirst said the ADFSC has been studying more water-efficient and productive crops in partnership with the International Centre for Biosaline Agriculture (ICBA), and buffel grass has emerged as the best alternative.
Alaa Joma, director, ADFSC technical service division said: "Pruning prevents pests from entering the base and stem of the date palm trees.
In addition, ADFSC offers farmers a "minimum price guarantee" (MPG) to protect them from price fluctuations in the market and securing a minimum guaranteed income.