ADINT - What does ADINT stand for? The Free Dictionary
References in periodicals archive
 Kuo, L.Y.; Adint
, T.T.; Akagi, A.E.; Zakharov, L.
Thus we assigned a value to each parent company's reputation (ADINT) by dividing its advertising expenses by its total sales.
In addition, the coefficients of a firm's advertising intensity (ADINT) were positive but insignificant for both samples; thus Hypothesis 6 was rejected.