ANZPHICAustralia, New Zealand and Pacific Hotel Investment Conference (Australia)
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ANZPHIC conference chair and Horwath HTL managing director John Smith described the messages presented to delegates as a 'rare triple play of positive news and market sentiment'.
Reflecting the rapidly improving market performance, leading hotel CEOs at ANZPHIC rated the prospects for the Sydney market highly, with an expected average revenue uplift of eight to 10 per cent over the year ahead.
Tourism Australia managing director, Andrew McEvoy reported positive market reaction overseas to Tourism Australia's latest 'There's Nothing Like Australia' advert and in a poll conducted of ANZPHIC audience delegates (comprising 400 senior hotel industry executives), the advert rated a score of 7.5 out of 10.