was founded by 14 companies including NBC, Sony, Warner Bros.
Base para el Futuro: Apoyandose en los estandares de la Red, el contenido mejorado de la especificacion del ATVEF
provee una base cimentada por la experiencia, en un ambiente de servicio ya sea uni o bidireccional, la especififcacion define la manera en que el program senaliza al receptor para que este reconozca el contenido mejorado y que lo muestre en la pantalla de television.
Foundation for the Future: Relying on Web standards, the ATVEF
Enhanced Content Specification provides a foundation cemented by experience.
3) Television of the future will use an Internet-based protocol transmission, like the one proposed by the ATVEF
(Advanced Television Enhanced Forum).
Among the original 14 companies that founded ATVEF
were Warner Bros.
computer industry and international companies, it is almost certain that ATVEF
, or a comparable system, will eventually replace the ATSC and DVB standards, so that the world will have one digital TV protocol open to future upgrades without tendering old systems obsolete.
Mary Baumgartner - Director, New Media, HBO -- Caroline Beck - CEO, Mixed Signals -- Jerry Bennington - Secretary, ATVEF
& Executive Director, ATV Forum -- Jeff Boortz - President, Three Ring Circus -- Cynthia Burnell - SVP, Bravo New Media -- Colin Bylund - Director, Partner Program, PowerTV -- Terrance Coles - SVP, Content, Intertainer -- Michael Collette - SVP Worldwide Marketing and Business Development, OpenTV -- Christopher-John "CJ" Cornell - CEO, Chaos Media Networks -- Christopher Cunningham - VP Business Development, Wink Communications -- Rosemary Danon - VP, Liberty Livewire -- Jim Davis - Deputy Bureau Chief, the451.
With the system, broadcasters may automate the play-out of different kinds of broadcast data including ATVEF
links and triggers, XDS data (including V-chip program ratings), and closed-captions.
The product also includes code coverage analysis, ATVEF
testing, and can serve as an excellent regression-testing tool.
The SpinTV Studio Suite is ATVEF
compliant and is designed to work with the Macromedia Dreamweaver development platform.
Avid's interactive tools are also being built to support the Microsoft TV platform, as well as ATVEF
The two products working together allow for interactive TV enhancements, compliant with ATVEF
transport-B specifications, to be authored and inserted live into the DTV broadcast stream.