BOGOHOBuy One, Get One Half Off
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I believe they have been driven by BOGOHO and 'book with confidence."
Norwegian Cruise Line will extend its buy one, get one half off (BOGOHO) price promotion until the end of August to boost bookings.
The BOGOHO strategy, combined with the NCL team planning another Middle East roadshow to reach out to potential guests themselves as much as travel agents, and the Middle East cruise-apathy problem may just be solved.