Without pre-show promotion, memorability will be based primarily on attendees' experiences in visiting the booth," says CEIR.
Format isn't critical, CEIR adds; informal demos can be as effective as full-fledged stage productions.
Company identity: "Being a well-known company has increased its memorability influence from 4% in the 1980's to 11% in the 1990's," the CEIR researchers point out.
The board of directors had a vision to not only achieve cost and time efficiencies by insourcing research initiatives, but to develop new revenue streams for the organization," says Cathy Breden, CAE, CMP, executive director at CEIR.
Since 1978 when CEIR was created, it has outsourced all research.
Whether an organization is looking to assure their marketing mix is in alignment with their existing and prospective customer media habits, or needs to determine how to retain and grow their customer base, evaluate one's competitive positioning in the market place, or address other urgent business concerns requiring market research, CEIR can help.
Connects to the GSMA-maintained IMEI database, which is stored in the CEIR
and acts as a central system for network operators to share stolen-device information to prevent stolen devices from operating on a network
Index measures Net Sq Ft of Exhibit Space Sold, Professional Attendees, Exhibiting Companies and Total Event Gross Revenue in aggregate \"year-over-year changes\" format from data provided from over 300 events and placed into 11 sectors.
She is a member of IAEM, SISO and is a member of the Marketing Committee for the Exhibition Industry Promotional Campaign sponsored by CEIR
(Center for Exhibition Industry Research).
com), the leading provider of information and online products for the events industry, today announced that CEIR has selected TSCentral to provide specific exhibition and seminar information to visitors of www.
We are excited about being part of the valuable services CEIR provides,&uot; said TSCentral CEO Robert L.
Founded in 1978, CEIR represents the entire exhibition industry.