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References in periodicals archive ?
What drives field sales cost reductions are productivity improvements such as decreased training time for new staff, increased automation, improved sales management and forecasting, a reduction in staff required, improved sales reporting, increased sales order accuracy, increased sales management reporting, reduced sales cycle time and better customer data quality.
A recent Gartner Group report, "Customer Data Quality and Integration: The Foundation of Successful CRM," supports this idea, citing bad data as the number one reason CRM projects fail.
"Customer data quality is one of the first issues companies need to address in order to ensure a successful applications deployment," says Luiz Meisler, regional vice president, Oracle Latin America.
The i.d.Centric brand offers customer data quality and consolidation software and services that make data warehousing and e-business applications more effective.
Between 10 percent and 20 percent of the raw data used are corrupt or incomplete in some way, suggests META Group Program Director John Ladley in a Firstlogic white paper on customer data quality.
Experian QAS, a provider of customer data quality software and services, announced on Wednesday (22 October) the release of QAS Batch 6.40, an update to its back-end address verification tool.
One of the top technical priorities for IT departments post year 2000 is to improve customer data quality. Oracle's strategy is to provide all the necessary components for customers to construct and deploy end-to-end data warehousing solutions that yield the foundation for personalized customer programs.
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