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Andy Marchant, managing director of Direct Line Financial Services, said: "This survey backs up the forecast for lower growth as the economy slows.
The survey, carried out for Direct Line Financial Services, found that cautious consumers were choosing to save rather than borrow to make major purchases.
Spowart spent 28 years with the Royal Bank, latterly as managing director of the phenomenally successful Direct Line Financial Services offshoot.
Direct Line Financial Services have seen more than 75 per cent of their customer base switching to a flexible deal and commercial director Phil Kennedy is predicting the death knell for traditional mortgages.
Direct Line Financial Services' managing director Mr Stephen Geraghty concedes that special offers, such as fixed rates or cashbacks, seem very attractive.
They also announced that Direct Line Financial Services had rung up pounds 1billion of telephone loans and savings since being set up 1993.
DIRECT LINE Financial Services has been named best value mortgage provider for the fourth time in Moneyfacts twice-yearly survey of top lenders.
Meanwhile, Direct Line Financial Services say customers are flocking to them.
Heading up the operation is Scots financial high-flyer Jim Spowart, who set up the hugely successful Standard Life Bank and helped launch Direct Line Financial Services.
Susan was hired by Direct Line Financial services last year to cope with ever-increasing applications for new mortgages.
He rose to head their subsidiary Direct Line Financial Services.
Direct Line Financial Services took more than 4,000 calls for pounds 4.6 million in loans, plus pounds 61 million worth of mortgage business.