Aim of this research was to study the perspectives of physicians regarding the rapidly proliferating trend of direct to consumer marketing of nutraceuticals.
The responses of physicians to various questions regarding their perspective of the increasing trend of direct to consumer marketing of nutraceuticals is shown in Table-II.
FDA eased the restrictions on direct to consumer marketing of prescription medications.
The use of Direct to Consumer Marketing has been demonstrated to be both beneficial and detrimental to the consumer, the physician and the home care provider.
The positive effects of direct to consumer marketing of health care have also demonstrated to improve patient care.
The funds will be used to set up manufacturing, prepare packaging and start a direct to consumer marketing
effort for his line of PYROMAX Fireproof Storage Boxes[R].
He has significant trial experience in Intellectual Property Rights, including Lanham Act false advertising, state deceptive trade practices, trademark, trade dress, patent, copyright, unfair competition, direct to consumer marketing
, social networking, domain names, affiliate advertising, keyword advertising, and other e-commerce matters.