EMECAEuropean Major Exhibition Centres Association
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Owing to the high degree of internationalisation of trade fairs in Europe, they provide an effective diving springboard, especially for SMEs,' commented Barbara Weizsacker, general secretary of EMECA and the European Exhibition Industry Alliance.
EMECA, the European Major Exhibition Centres Association, presented its action plan for the next few years to a press conference in Brussels on December 11, called to coincide with the organisation's 21st General Assembly.