ESOMAR

AcronymDefinition
ESOMAREuropean Society for Opinion and Marketing Research (Amsterdam, Netherlands)
ESOMARWorld Association of Opinion and Marketing Research Professionals (formerly European Society for Opinion and Marketing Research)
References in periodicals archive ?
Regional and international market research, advertising and marketing experts will take the stage at the two-day conference organised by ESOMAR Live, to share regional business and market research issues, as well as learning and networking opportunities.
For a better completion of rules established by the code, ESOMAR also elaborates different sets of guidelines referring to different types of marketing research.
To assess the last variable, this study adopted the criterion proposed by ESOMAR (Adimark, 2000).
De ahi que los codigos de etica sean tan estrictos, tan claros en: "no se puede hacer mas que esta funcion, mas que investigar, por lo menos los que estamos en organizaciones como la AMAI o en otras organizaciones como ESOMAR, son muy estrictos esos codigos de etica, sin embargo, es tener una senal de garantia.
She currently holds membership in the Institute of Food Technologists, Society of Sensory Professionals, ASTM International, ESOMAR International Market Research, the Association of Consumer Research and the New York Academy of Sciences.
That's precisely why the two workshops preceding the conference by the world's leading research institution ESOMAR to examine future marketing research approaches and practices, are of the utmost importance, D'Alton concluded.
ESOMAR, a social research organization based in Amsterdam, organizes its code of conduct around 14 principles including honesty, professional responsibility, ownership, observational techniques, data protection and privacy, and publishing findings.
Knizka strucne priblizuje agentury zabyvajici se vyzkumem trhu, zminuje pojem SIMAR a ESOMAR, ukazuje na silny dopad rozvoje ICT do oblasti politickeho marketingu a jeho vyvoj vcetne nastroju.
Las primeras fueron grado de instruccion y nivel socio-economico, segun el metodo ESOMAR (21).
2004) Lifestyle Segmentation of Chinese Consumers, ESOMAR Asia Pacific Conference, Shanghai [Available from http://www.
Dubai- Dubai Customs managed to obtain a membership in the international association; ESOMAR in the first annual half of 2009, inline with the Department's keenness to boost the quality of measuring opinions and impressions studies of the perspective categories in order to further the credibility and precision of its data and to continually achieve the highest level of objectivity while conducting studies at the Department.
Tambien es importante que estas sean certificadas por asociaciones internacionales y nacionales, entre ellas la AMAI (Asociacion Mexicana de Agencias de Investigacion de Mercado y Opinion Publica), la ESOMAR (Sociedad Europea de Estudios de Mercado y Opinion Publica) y, en particular para asuntos electorales, el CI (Consejo de Investigacion de Opinion Publica).