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I "We have to protect our trademark and 'fcek' and 'fcuk' are just too similar."
Andy Carter, 42, struck a chord with Irish customers in Britain after printing "fcek - the irish connection" over his garments in his shop.
"I'm just trying to give people a laugh - no one thinks the word fcek has anything to do with French Connection.
Johnson registered the fcek name last year but was ordered to stop printing them within months of the T-shirts going on sale.
We have to protect our trademark and fcek and fcuk are just too similar."
More than 10,000 of the fcek T-shirts were made before the plug was pulled.
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