According to FCVB
President and CEO Deb Hickok, "The more succinct and contemporary name will assist in promoting the Fairbanks region in the competitive destination marketplace."
is soliciting proposals for the projects listed below.
has been diligently working to market Fairbanks as a winter destination.
staffers have helped WEIO organizers before the event with media promotions.
An almost lifelong Alaskan--she moved to Fairbanks when she was 10--Saupe (pronounced soppy) unknowingly started her career in tourism at the Fairbanks Convention and Visitors Bureau (FCVB
) log cabin where she was responsible for answering questions, giving out information and pointing visitors in the right direction during the city's four-month visitor season.
"We are just in the process of starting a blog, which will be a place for the FCVB
to display video/audio/photo essays, as well as a place for comments to be posted," she says.
worked to encourage an airline to begin nonstop international passenger service between Japan and Fairbanks.
Jade Frank, public relations coordinator for FCVB
, says its most popular event is dogsledding.
won in the "Special Projects Category" for securing direct winter charters from Japan Airlines.
This accomplishment, which recently landed the FCVB
a 2005 Destiny Award for Marketing Programs and Special Projects from the Washington, D.C.-based Travel Industry Association of America, will bring an extra 895 winter visitors from Japan to Fairbanks, with an economic impact of approximately $1 million.
By March 2004, FCVB
had raised more than $100,000 in pledged in-kind donations that included Holland American, Gray Line and Princess Tours, pledging support with transportation efforts.
According to Karen Lundquist FCVB
's advertising and public relations manager, the region is experiencing an increase in new products located above the Arctic Circle.