FTTSAFair Trade in Tourism South Africa
FTTSAFiber to the Serving Area
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According to Fair Trade in Tourism South Africa (FTTSA, 2015), FTTSA is a pioneering initiative that promotes equitable and sustainable tourism development in South Africa through a range of activities including awareness raising, capacity building, advocacy and the facilitation of the world's first Fair Trade tourism certification programme.
It has recently qualified for a Fair Trade in Tourism South Africa trademark (FTTSA), a movement that has broken new ground in encouraging socially conscious tourism in the new South Africa by recognising tourism companies that are using fair and responsible business practices.