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Dave Wendland is vice president of strategic relations at Hamacher Resource Group (
In fact, UL and Hamacher Resource Group recently announced their availability to help with this fourth option.
"The switch of those nasal sprays created a new subclass of products in the allergy category, so they had a big impact on the category," points out Kyle Lentz, HBC category analyst at Waukesha, Wis.-based Hamacher Resource Group. Rather than cannibalizing sales of existing allergy products, the new products created a lift for the entire category.
David Wendland, vice president of Hamacher Resource Group Inc., which offers business development programs for the health, beauty and wellness industry, agrees.
Dave Wendland is vice president of strategic relations and a member of the owners group at Hamacher Resource Group Inc., a research, marketing and category management firm focused on improving results across the retail supply chain.
Dave Wendland, VP at Hamacher Resource Group, a consumer health care consultancy based in Waukesha, Wis., says getting the assortment right is a best-in-class practice for food retailers targeting diabetes.
The study was conducted by Milwaukee-based Hamacher Resource Group. The study is available on GMDC's Web site at
Jen Johnston, CHHC, is an industry researcher and writer with Hamacher Resource Group Inc.
"Accessibility is the biggest win for patients when it comes to switched products," says Dave Wendland, VP of Waukesha, Wis.-based Hamacher Resource Group. "A number of mitigating circumstances, such as high copays or access to a primary care physician, can act as a barrier to prescription products.
Retail price comparatives MULTI-OUTLET GROCERY Los Angeles CA $11.29 Lexington KY $7.69 Philadephia PA $9.89 Miami FL $8.79 Source: Hamacher Resource Group 2002 Analgesics 1103 Total Items in Category 213 Total Items 8' x 54" set 108 Total Items 4' x 54" set 83 Never Outs contributing 50% of Category sales Cough & Cold 1667 Total Items in Category 220 Total Items 8' x 54" set 144 Total Items 4' x 54" set 57 Never Outs Contributing 50% of Category sales Source: Hamacher Resource Group 2000 Note: Table made from bar graph
-- With retail pharmacies facing a federal mandate to process, track and store drug pedigree data, Hamacher Resource Group, Inc.