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JAMRSJoint Advertising Market Research Studies (Pentagon; Washington, DC)
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References in periodicals archive ?
Students may opt out of having their JAMRS database information sent to recruiters, but only 8,700 have invoked this obscure safeguard.
Rebranded in the mid-1990s as the "ASVAB Career Exploration Program," the test has a cheerful home page that makes no reference to its military applications, instead declaring that it "is designed to help students learn more about themselves and the world of work." A student who takes the test is asked to divulge his or her Social Security number, GPA, ethnicity, and career interests--all of which is then logged into the JAMRS database.
Young people can opt out of having their private information used to contact them by writing to JAMRS, Attention: Opt Out, 4040 N.