With this considerable economic impact in mind, festivals such as the KKNK
are threatened mainly by two problems: (1) the growth in the number of festivals/events; and (2) a decline in ticket sales.
was set up in 1994 amid concern that the Afrikaans language, culture and arts were starting to wan, with youth, in particular, showing little apparent interest.
The main aim of the KKNK
is to promote the arts in Afrikaans, as well as to give the host community of Oudtshoorn a financial injection by using the festival as a mass tourism attraction.
In January 2012 Bain, Koopman, Olwagen, Pietersen (5) and Pretorius (6) began revising the text for the arts festival KKNK
2004: Ballet tydens die KKNK
deur die Kaapstadse Stadsballet opgevoer met Frank Staff as choreograaf.
Fourie se teks is die eerste keer op 2 April 2001 by die KKNK
opgevoer, met Gavin van den Bergh in die rol van Andre Huguenet en Rolande Marais as Aktrise.
Afrikaans South African audiences, says Du Preez, have become accustomed to spookasem' content (superficial and sensational subject matter such as 7de Laan on television), and, he adds, it appears from reports emanating from the KKNK
that such audiences are not always ready to accept the challenge of fleshy' theatre such as Anastasia W.
The two 'Afrikaans' arts festivals continue to provide occasion and location to street-theatre performers and, as mentioned earlier, the KKNK
in Oudtshoorn has raised the profile of street theatre in its 2012 programme.
Furthermore, more than half the respondents (58%) in this segment considered free shows at Aardklop as important; and they had also attended the KKNK
(27%), Innibos (12%) as well as other festivals (42%) over the past three years.
Next the article illustrates how the staging of the KKNK
and Aardklop in the host towns -producing a transformation that, to casual onlookers, bordered on the magical-was made possible by a number of interrelated factors.
These festivals have grown rapidly in terms of visitor numbers, with 2003 figures showing Aardklop drawing 180 000 visitors, while KKNK
drew 150 000 (counting people once for every day that they stay) (E-mail communication with Paula Schoeman, Absa KKNK
Liaison Manager, 13 March 2009).
Other arts festivals have sprouted like mushrooms countrywide and the KKNK
has increasingly gained the image of a 'kuier' (party) rather than 'kultuur' (culture) festival.