"People who experience light bladder leakage
should be able to enjoy their lifestyle, freedom and independence no matter what happens," says CEO and co-founder Dr.
For women who understand the need to feel assured, protected and free from the worries of light bladder leakage
-- Fannypants is making the difference!
Kimberly-Clark, maker of the Poise bladder-control pad, enlisted actress Kirstie Alley as the "Poise Fairy," who comes to the rescue of women experiencing light bladder leakage
Jay Gottleib, president of adult & feminine care, Kimberly-Clark, adds, "For nearly 100 years, the U by Kotex and Poise brands have remained committed to continuously advancing innovation in, as well as the way people think about, talk about and experience the feminine care and light bladder leakage
The new Thin-Shape pads were created to help women manage light bladder leakage
(LBL) effectively, and are up to 40% thinner than Poise's original pads.
Flost, actress, fitness expert and celebrity mom Brooke Burke-Charvet has teamed up with Kimberly-Clark's Poise brand with a focus on educating women about light bladder leakage
(LBL) and empowering them to find the best solutions for their leaks.
Kimberly-Clark's Poise brand recently introduced new Poise Thin-Shape pads to help more women manage their light bladder leakage
(LBL) effectively and with confidence.
Kimberly-Clark, the company that some credit with the creation of the consumer adult incontinence market with its Depend and Poise brands, last year developed guards and shields to help the estimated 23 million male sufferers of light bladder leakage
deal with the condition.
One in three women experience light bladder leakage
(LBL)--common little leaks that can be triggered by simple, everyday occurrences like coughing, sneezing, laughing and even exercise.
Part of the reason behind this marketing effort is the fact that just 20% of men who stiffer from light bladder leakage
use any products for it.
The wellness products are a natural extension for the Poise brand, which millions of women already rely on for discrete protection from light bladder leakage
Through its Depend brand, Kimberly-Clark is reaching out to the 23 million men who live with bladder leakage with new Depend Guards and Shields, two products specifically designed for men with light bladder leakage
, along with tips and tools from former professional football star Tony Siragusa in a new program called Guard Your Manhood (www.GuardYourManhood.com).