Senior executives at MGID provided Adweek with inside information about MGID's business, revealing a behind-the-scenes look into the workings of audience development and traffic growth.
MGID is one of the world's largest audience development companies with its headquarters in New York, and offices in London and Kiev.
MGID traffic is verified by comScore and is compliant with Omniture and Google Analytics standards of tracking real users, making MGID a trusted business partner.
At MGID we work with brands, agencies and strategic partners in different industries.
"Adknowledge appears to be a total scare that is generating only fake impressions, whereas MGID
is a legitimate blog network that seems to be juicing the numbers, maybe through leased bots," said a DSP exec.