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The company will be selling the vehicle in the country through MMSK Corporation, the firm's sole distributor in South Korea.
Seoul, July 3, 2008 - (JCN Newswire) - Mitsubishi Motors Corporation announces that, as one of the key elements of its strategy for the Asian region in fiscal 2008, it is to enter the built-up car sales business in Korea working through its sole distributor in that country MMSK Corporation.
MMSK is a Japanese/Korean joint venture recently set up by Daewoo Motor Sales Corp., Mitsubishi Corporation and Mitsubishi Corporation (Korea) Ltd.
Starting in October 2008 MMSK plans to phase the introduction of MMC's Lancer Evolution high-performance 4WD sedan, Outlander mid-size SUV, Eclipse sports coupe, Lancer sports sedan and Pajero all-round SUV models onto the Korean market.
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