MTVLAMusic Television for Latin America
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Among the Tr3s programs aired by MTVLA are its top-rated reality franchise, "Quiero mi ..." (I want ...), which spawned "Quiero mis quinces" (Sweet 15) and "Quiero mi boda" (I Want My Wedding).
Tr3s' "Unplugged," an acoustic showcase of top Latino artists, also airs on MTVLA.
MTVLA's hoping to equal or better the ratings success of "Ninas mal," which was numero uno in Mexico and Colombia with the 12-24 demographic among general entertainment channels, and second in the 12-17 age group among general entertainment channels in Argentina last year.