The realignment of territories comes nearly a year after the appointment of MYNM
as a second Ford distributor in the Kingdom, and is expected to allow each distributor to focus on their customers in their respective territories while continuously building on ownership experiences, according to Randy Krieger, president of Direct Markets at Ford Motor Company's newly established International Markets Group.
Ford previously has not had formal representation in those cities, and the presence of the brand with the appointment of MYNM
will bring Ford closer to customers in all major cities in the Kingdom according to Mark Ovenden, Ford Middle East and Africa's President.
Mahmoud Abdulaziz Mirza, national marketing and CRM manager at MYNM
, received the "Marketeer of the Year" award in recognition of his effective marketing plans, which achieved prominent success and were in full compliance with the global policies and guidelines of the two brands.
"Jaguar is one of the most prestigious automotive brands and owning a Jaguar vehicle is highly desirable among motorists worldwide," said Andre Bonthuys, managing director of Jaguar Land Rover at MYNM
. "However, it's more affordable than most people think, due to competitive pricing, made even more attractive by our new five-year comprehensive service package which enables customers to enjoy worry-free ownership of their Jaguar.
, the official importer of BMW Group in Saudi Arabia, has announced the arrival of the new BMW 8 Series.
The BMW X5 will be available for sale across MYNM
showrooms this December.
Available at half of the original price until the end of August, MYNM
will provide BMW Twin-Power Turbo Engine Oils, which support the core traits of modern BMW M-Power engines, in addition to filter change.
Mohamed Yousuf Naghi Motors (MYNM
), the official BMW Group importer in Saudi Arabia, recently partnered with SABB (Saudi British Bank) to host two female-only events.