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M2WMarketing to Women (conference)
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In my keynote, we'll take a look at all that and examine the impact on the world of marketing to women.
The company's new social media properties focus on the business of marketing to women and the emergence of "Health 3.
Younger female heads of household have a propensity to buy store brands, and yes, you might have directed your marketing to women in the past.
So, one big part of the answer here is, if you're serious about marketing to women, then you must start with the appropriate configuration of your management team.
Law firms need to decide what type of approach they are going to take towards marketing to women, Cooke says.
Reality: Marketing to women is not about diversity--it's about sales, shares and profits.
And the dollars are incontrovertible proof that marketing to women is well worth the effort.
As the author of Marketing to Women and Marketing to PrimeTime Women, Barletta has been quoted on CBS, ABC, MSNBC and NPR, as well as in The Wall Street Journal, The New York Times, USA Today, TIME, Business Week and many other publications worldwide.
Through PixInk's specialized creative solutions that deliver high impact results, the company's mission is to be the leading agency for effective, inspired and superior digital design for brands marketing to women.
M2W[R] - The Marketing to Women Conference is the premier national marketing conference designed to help businesses learn how to increase their emotional, cognitive and financial share of the powerful, dominant women's market.
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