(redirected from Mere exposure effect)
MEEMiddle East Electricity (Dubai, United Arab Emirates)
MEEMassive Extinction Event
MEEManagement Execution Environment
MEEMobile Equipment Errors
MEEMiddle Ear Effusion
MEEMultistate Essay Exam (National Conference of Bar Examiners)
MEEMedical Education England (advisory board; UK; est. 2009)
MEEMigration-Enhanced Epitaxy
MEEMaster of Electrical Engineering
MEEMere Exposure Effect (psychology)
MEEMise En Etat (French)
MEEMission-Essential Equipment
MEEMechanical Engineering Education (various organizations)
MEEMobile Experience Engine (Mobile Digital Commons Network)
MEEMinimum Essential Equipment
MEEMethyl Ester Ethoxylate
MEEMaintenance Engineering Evaluation
MEEMachinery, Electrical and Electronic (industries)
MEEMagyar Elektrotechnikai Egyesulet (Hungary)
MEEMask Error Enhancement
References in periodicals archive ?
The Mere Exposure Effect. The mere exposure effect, discovered by Robert Zajonc (1968), refers to our tendency to like things that are familiar to us-that is, those things and people that we are exposed to most often.
Dr Christenson said that we also suffer from something called "mere exposure effect" during the holidays.
Williamson told NBC News about the 'mere exposure effect,' which relates the act of listening to music, to how people would react from it.
The notion that repeated message exposure positively affects processing fluency is closely related to the mere exposure effect. The exposure to a previously unknown stimulus facilitates the subsequent processing of the stimulus (Bornstein, 1989), and this "mere repeated exposure of the individual to a stimulus is a sufficient condition for the enhancement of his attitude toward it" (Zajonc, 1968, p.
The mere exposure effect was then further supported in a study conducted by Zebrowitz, White, and Wieneke (2008).
According to the study, participants may have also preferred their own voice due to a mere exposure effect and the tendency to like the familiar.
He cites the work of psychologist Robert Zajonc and his "mere exposure effect," (23) where people demonstrated a clear preference for images they had been exposed to previously.
Moreover, well known brands benefit from the mere exposure effect (Zajonc, 1968) and should positively influence consumers' intent to smell a new fragrance.
Monahan and colleagues termed this phenomenon the Mere Exposure Effect. Recent research about emotions induced by subliminal stimulus from the Mere Exposure Effect has been applied to research on racial attitude (Smith, Dijksterhuis, & Chalken, 2008).
Consumers may make inefficient investment decisions in holding their own-company stocks because of several biases documented by the literature of behavioral economics, such as company stock bias, home bias, and mere exposure effect. Consumers with high levels of competences may be likely to overcome biases and make effective investment decisions.