NEIIANorth of England Inward Investment Agency
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NEIIA was launched in 2001 to establish a strong identity for the North of England in America and encourage US investment.
The North of England Inward Investment Agency (NEIIA) - a venture by regional development agencies (RDAs) One NorthEast, Yorkshire Forward and the Northwest Development Agency - has recruited Piers Willson and Michael Roberts.
As UK project director of NEIIA, Mr Willson will work with the RDAs to ensure the UK offering matches the current activity and forecast demands of business across the Atlantic.