OVABOut-of-Home Video Advertising Bureau (now Digital Place-Based Advertising Association; New York, NY)
OVABOracle Virtual Assembly Builder (software)
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References in periodicals archive ?
The Digital Signage Expert Tour is co-organized with OVAB and will start at the DS Showcase.
The Digital Signage Showcase and Expert Tour were a great success at ISE 2010, and we are delighted to be working with Minicom Digital Signage and OVAB Europe again in helping to make these important events happen."
According to Suzanne Alecia, president of the New York-based Out-of-Home Video Advertising Bureau (OVAB), digital out-of-home video is a $1.3 billion market reaching over 790,000 screens, and generating over three billion impressions (or views) a month across all venues.