PCEOC leaders not only seemed to understand the original power of Army maps, but also outmaneuvered the Army in cartographically rerepresenting their case against the expansion of this remote training base.
From the outset, the PCEOC chose to embrace the Army's map of full-scale PCMS expansion.
To counter the Army's assertion that it would expand only by acquiring property from 'willing sellers', the PCEOC modified a Las Animas County (6) Assessor's Office map and color-coded every parcel within the Army's 'area of interest': black indicated "Private landowner willing to sell to the Army"; red signaled landowners "NOT WILLING to SELL to the ARMY" (emphasis in original); and yellow and green marked state and federal lands (not including the PCMS itself, which was left white).
For one, the PCEOC made public a map of nonwilling sellers, which the Army could potentially use to identify or isolate particular tracts of rangelands should they choose a direct route for identifying and then approaching reluctant or willing sellers (see figure 3).
Finally, one of the palpable tools available to the PCEOC was alliance building with other parties opposed to further expansion of military space in the region.
Thus, the Army's efforts to cast doubt on ranchers' environmental credibility backfired and instead reinforced the PCEOC's claims that it was the military who consistently failed to earn public trust.
On the final day of 2013, the PCEOC issued its own press release celebrating what could only be seen as a victory.
PCEOC's use of social media, activist mobilization, and outreach all served to counter the Army's plans for the PCMS.
PCEOC, no date, "Pinon Canyon Expansion Opposition Coalition", http://www.Pinon canyon.com/