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"This is a great way to get the word out about all the amenities that come with apartment living," said PMAWM President Tara Julien, River Oaks Apartments, Kentwood, Mich., "especially with the push these days for homeownership.
PMAWM Association Executive Kathy Vallie said the idea for the show came after it provided information about its members for a "Lifestyle Club Card" discount card that was produced for apartment communities to hand out to their residents to use at local restaurants and movie theatres.
The owner of the club card had connections with the radio station and asked if PMAWM would meet with the radio producers and talk through an idea they had on a talk radio show about apartments and a plan was forged.
Julien said, for PMAWM the program offers their community members and service providers a chance to work together and build strong relationships with each other
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