21 -- Perfetti Van Melle India (PVMI), the market leader in confectionery, has launched an innovative new product "Alpenliebe Juzt Jelly".
Nikhil Sharma, Director Marketing, Perfetti Van Melle India, said, "Kajol is loved for her energetic & vivacious personality.
ITALIAN-owned confectioner Perfetti Van Melle India
has developed an innovative way of distributing 200,000 samples of its Mangofillz confectionery in Mumbai: hiring traditional lunch deliverers--the famous 'Dabbawalas' to hand them out.
New Delhi, April 24 -- Perfetti Van Melle India
(PVMI), the market leader in confectionery category, has launched an innovative 'Alpenliebe 2Choco Eclairs' to rekindle the Eclairs magic.
New Delhi, April 23 -- Perfetti Van Melle India (PVMI), the leading confectionery giant, has signed on Kareena Kapoor as brand ambassador for its all new Alpenliebe 2 Choco Eclairs brand.
Nikhil Sharma, Director Marketing, Perfetti Van Melle India, said, "Today's youth immediately identify Kareena Kapoor as a style icon who has established herself through her work in Bollywood.
New Delhi, Delhi, May 12 -- Mentos, a popular youth brand of confectionary giant Perfetti Van Melle India (PVMI) has recently tied up with yash Raj films (YRF) the known youth film studio for the launch of Yashraj's first feature film Luv Ka The End (LKTE).
Commenting on the association, Namita Gupta, Marketing Manager, Perfetti Van Melle India, said, "The Mentos and LKTE association is the perfect coming together of two entities that should appeal to youngsters.
Sameer Suneja, Managing Director, Perfetti Van Melle India
, said, "Salty snacks is a very exciting & challenging category to be in.
India, June 28 -- Perfetti Van Melle India
, the leader in confectionery market has launched a mobile based 'Car Racing Game' for its brand 'Happydent White'.