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Since the significance value for the Levene's Test is low (0.031 < .05), equal variances are not assumed, and the high significance values (0.782 and 0.797) for the t test indicate that no significant difference exists between the two groups (MSNPOs and S SNPOs), implying that both types of NPO have the same type of business objectives.
Since the significant value is 0.298, which is greater than 0.05, equal variances among pricing objectives of both S SNPOs and MSNPOs can be assumed (t=1.644, df= 68, Sig = 0.105).
From Figure 6, which depicts MSNPOs and SSNPOs separately, it can be seen that demand is an important factor for S SNPOs, but for MSNPOs, competition is more important than demand.
NCNA was eyeing SNPO's Nonprofit World, a bi-monthly magazine for its 3,500 members, as a resource for members but instead will pursue another "communication tool as a joint venture between state associations," Alvarado said." We still knew members wanted us to go forward on that idea."
NCNA has approximately seven full-time employees and a budget of more than $1 million, while SNPO is about a quarter of the size, with two full-time employees and a less than $300,000 budget, Alvarado said.
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