Six months after the launch of SLISLife, a survey study was conducted among SLIS students to investigate their use of SLISLife and other general purpose SNWs in facilitating peer socializing in the program.
* How students socialize with their peers at SLIS using general purpose SNWs (e.g.
The second most popular venue is SNWs. Table 2 presents a list of communication venues that respondents use to socialize with their peers in the program.
Respondents' peer socializing options are further grouped into three categories: no peer socializing, peer socializing via venues that do not include SNWs, and peer socializing via venues that include SNWs.
Two hundred fourteen responses were received regarding the use of general-purpose SNWs, i.e., SNWs that target the general public instead of a specific community of users.
Cross-tabulations were conducted to examine the relationship between respondents' use of SNWs, their age groups, and their primary course delivery modes.
In SNWs, many user-generated discussions and statements, consciously or unconsciously, are driven by and serve to strengthen one's ego involvement (Gale 2007).
H1A: Respondents tend to believe that SNWs have a greater impact on others than on themselves.
H1B: Respondents tend to display a greater third-person effect on SNWs than on traditional media.
H2: Respondents tend to display a greater third-person effect on SNWs when "others" are defined as distant from self (i.e., most college men; most college women) than when "others" are defined as close to self (i.
Hence, women may be perceived as ideal SNW users and susceptible to the influence of SNWs.
H3A: Respondents from both genders tend to display a greater third-person effect on SNWs between self and perceived female "others" (i.e., female friends; most college women) than between self and perceived male "others" (i.e., male friends; most college men).