Published in September 2019, the OTT TV and Video Databook contains comprehensive coverage of the global OTT TV episode & movie sector (subscribers/homes, transactions and revenues,
SVOD, Ad-supported/AVOD, TVOD rental and download-to-own/electronic sell-through) for 138 countries.
However, rapid growth in the number of
SVOD providers has contributed to a trend of increasingly separated content, with households increasingly having multiple streaming subscriptions.
As part of the acquisition, CANAL+ Group will continue to collaborate with IROKO Limited, with non-exclusive content distribution of ROK content via the IROKOtv
SVOD app.
By contrast, 64% of US viewers had watched an
SVOD service compared with only 50% of Europeans.
According to Maaz Shaikh, CEO at StarzPlay, "Amazon Prime's launch in the UAE highlights that the video streaming category (or
SVOD) is attractive and growing.
And with cord-cutters and cord-nevers only able to afford subscriptions to a smalt number of
SVOD services, like Netflix and Amazon Prime, AVOD outlets--which now enjoy prominent placement on smart TVs and connected TV devices--have established themselves as a frictionless and free way to expand their viewing options.
With
SVOD revenues in the MENA region predicted to reach $2.13 billion by 2024, STARZPLAY is uniquely positioned to be grow its market leadership with several first-to-market shows lined up.
A new
SVOD platform which is likely to operate on a subscription basis will host BBC and Discovery nature shows, as both broadcasters aim to educate based on what Lord Hall has termed their shared "ideas and ideals".
The average adult in an OTA home spends three hours each day (about 1,100 hours per year) watching broadcast content on TV, and three different audience segments (no
SVoD; OTA +
SVoD; OTA +
SVoD w/ vMVPD) make up that number.
The new deal also sees Univision joining as subscribers to three distinct Nielsen offerings: Nielsen
SVOD Content Ratings, Local Nielsen Media Impact (Local NMI) and Nielsen National Out-of-Home (OOH) Reporting Service .