SWYPSo What's Your Problem
SWYPSo What's Your Point
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Dubai Food Festival kicks off this Thursday and unveils food concepts and free fun activities at the swyp Beach Canteen.
The Abu Dhabi-based telecom operator hasn't officially launched the prepaid mobile telecommunications service, known as Swyp, but the apps have been loaded on to the Google and Apple play stores.
swyp Beach Canteen is part of the city-wide Dubai Food Festival, and is free to enter.
SWYP focuses mainly on these millennials between 15-29 years with a completely new customised digital platform that will focus on providing complex free solutions that are wholly app-based.
Dubbed as "the companion brand of your lifestyle" by its official website, SWYP is only available to those aged between 15-29, however if purchased before the age limit the user can keep the SIM.
Etisalat has launched a new pre-paid mobile service in the UAE, named swyp. This follows the launch of Virgin Mobile services in the country by EITC.
At swyp Beach Canteen, watch top chefs from Kuwait in a series of live cooking demonstrations; showcasing insights into Kuwaiti and Arabic dishes.
The Kuwait Business Council has partnered with swyp Beach Canteen to organize several cultural and sports events in collaboration with the Kuwaiti Sadu House, a cultural heritage foundation that specializes in traditional Sadu embroidery, and the UFC Academy for Martial Arts.
Catering to different tastes at swyp Beach Canteen Image Credit: Supplied
For the foodies: Visit the Food Fstival swyp Beach Canteen Head down to kick off the Dubai Food Festival at Swyp Beach Canteen Image Credit: Swyp Beach Canteen
Even Etisalat has ventured with a new brand in Swyp to directly compete with Virgin in that segment of the market," he said.