TBYB - What does TBYB stand for? The Free Dictionary
References in periodicals archive
is another way to lure you in to expensive bills.
Root again grew extremely rapidly through its (https://www.carriermanagement.com/features/2018/10/31/185920.htm) TBYB
(Try-Before-You-Buy) mobile approach, as one probably would expect of a company with a $1 billion valuation (as we discussed in our (https://www.carriermanagement.com/features/2018/09/06/183806.htm) previous article).
Nonetheless, Root is the first insurer around the world to acquire large numbers of customers through a TBYB
(Try-Before-You-Buy) app, something many incumbents have tried in the past few years.