GPShopper provides native mobile app solutions and proprietary SDK that empower retailers to drive customer engagement and loyalty through multiple touch points, both digitally and in-store, using technology to transform the total retail experience
The company also produces "The P-O-P Buyers Guide," "In-Store Marketer," and e-newsletter, the In-Store Marketing Expo and Total Retail Experience
shows (formerly the P-O-P Shows), and related events and award programs.
6-7--IN-STORE MARKETING INSTITUTE: TREX: Total Retail Experience
, Jacob K.
He told WM, 'Ikea's a total retail experience
, it's selling aspiration and a home lifestyle that people want, and that's why it's done so well.