Zhongshan Pearl River Drinks company applied for the "face book" (lian shu in Chinese) trademark in 2011 to China's Trademark Review and Adjudication Board
and despite objections from Facebook, got permission to use it in 2014.
The losing opponent will no longer have a right to appeal to the Trademark Review and Adjudication Board
and can only challenge the registration by filing an invalidation petition with the Trademark Review and Adjudication Board
Specifically, the IP Agency is able to provide a wide array of services including: devising and implementing anti-counterfeiting strategies; conducting administrative raid and market sweep actions; handling trademark matters before the China Trademark Office, the Trademark Review and Adjudication Board
, and the People's Courts in China; and attending to Chinese Customs seizures.