USPB

AcronymDefinition
USPBUnited States Potato Board
USPBUniversity of Scranton Programming Board (Scranton, PA)
USPBUniversity of Strathclyde Pipe Band (UK)
References in periodicals archive ?
The USPB represents the commercial potato production that occurs in more than 35 states, with roughly 2,500 potato farming operations.
Hot commodities: retailers looking for a boost in fresh sales can turn to commodity boards for help
To help retailers boost fresh potato sales, the USPB has developed five short training videos.
Double-Digit Darlings
But it is important to note, the USPB said, that exports during the three-month period were greatly impacted by prices established from the 2011 harvest when suppliers in the EU and elsewhere had a glut, whereas the US was tight on product and high on price.
Potato exports from US gain, especially to target markets
Completion of the transactions in the purchase agreement is subject to certain customary closing conditions, including, among other things, expiration or termination of the waiting period under the Hart-Scott-Rodino Antitrust Improvements Act of 1976, as amended, and approval by the members of USPB.
Lucida National Corporation to acquire 78.95% of National Beef for USD867.9m; declares USD0.25 cash dividend
The USPB was established in 1971 by potato growers to promote the benefits of eating potatoes.
2005 USDA Potato Crop Report In: Potatoes Remain Excellent Value
Food enthusiasts are unique in that they want to be involved with food and cooking as a social and creative outlet," explains Kim Breshears, USPB marketing program director.
Totally Tuber
Then, the USPB has a consumer messaging campaign around nutrition that it uses to convey the resulting messages about nutrition.
Seal of approval
USPB members supply high-quality beef for National Beef's branded products.
Agricultural publications summit InfoExpo guide
The USPB chairman was referring to what seems to be America's slight but apparently steady loss of appetite for spuds.
Mr. Potato Head deployed in exercise to pump up healthy image of tubers: from naturally nutritious and always delicious slogans, to floats high above the streets of New York City, the healthy potato message could not be more clear: Spuds r good for us
Recognized as an innovator in the produce marketing industry, the USPB was one of the first commodity groups to promote its product "generically" and to develop a nutrition label approved by the USDA and FDA.
Instant Menu Planning & Access to 7000+ Recipes with MasterCook Deluxe 8.0 for PC from ValuSoft
The company, citing the USPB "Attitudes & Usage Study 2014," says the demographic is 30 percent more likely to prepare potatoes by roasting than the average U.
Tater Tactics
This is one of the messages the Denver-based USPB is basing many of its promotional efforts on, such as its relationship with Hungry Girl.
The season for spuds: nutritional messaging and Potato Lovers Month are just a couple of merchandising campaigns that retailers should employ to keep potatoes in season
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