VW will also provide these vehicles as shuttle service for celebrities to events such as Zo and Magic's 8 Ball Challenge, a charity pool tournament, the Kenny Smith All-Star Party, and the VWIP Viewing & After Party, hosted by hip-hop legend Biz Markie.
The concept behind the VWIP Lounge is to create a daytime destination where anyone can be treated like a star, as a way for Volkswagen to create a one-to-one connection with the African-American target audience.
The VWIP Lounge will be located at Cabo, the Original "Mix-Mex" Grill, a restaurant that has been on the scene in the heart of downtown Houston since 2000.
Food and drink in the VWIP Lounge will be ordered directly from Cabo's "Mix-Mex" menu, a fusion of South American, Central American and Southwestern influences.
The VWIP Lounge will be a daily destination for the many stars of screen, sound, and sport that will be in town that weekend.